Find Out How We've Helped Thousands

of home sellers achieve fantastic results

"I just wanted to thank Sue for all her hard work and efforts in selling our property. It took a while but Sue, with agent Richard, persevered and we ended up selling.  She was diligent and very good at informing us at each stage of the process.  She has  very good knowledge of real estate - also put me in touch with an excellent stylist who made a world of difference in the presentation of the house. She was very patient and kind even though we got a bit edgy sometimes! Well done Sue."

Joan – Altona North

"Cameron treated the sale of our property as if it were his own. Courteous, professional and highly knowledgeable in his craft, he got us a great result with a minimum of fuss. Cameron kept us in the loop during what turned out to be a stress-free process. Beyond choosing a real estate agent (one of two he recommended), we had no other estate agent interactions. Highly recommend."

David – Essendon West

"Nicole was our advocate for the sale of our property during a time of significant market disruption due to the COVID pandemic. Nicole provided sound advice on the sale of our house and was always available to discuss ideas and address issues as they emerged in a difficult market. She managed the relationship with the selling agent very well. The end result was a sale price well above our expectations. Thank you Nicole."

Greg – Watsonia

"Michael at Ian Reid was outstanding ,as this was the first home that we have sold for sometime he made the process very easy and non stressful from the first meeting to final settlement. He arranged for all the real estate agents to visit the property and followed up on their recommendations, advice and we agreed on a agent to sell. The result was more than we could have dreamed of so I would strongly recommend using Michael and Ian Reid services."

Mark – St Helena


Having Sue Woollard by our side to guide us through the sale of Mum’s property was invaluable. Her knowledge, expert advice and her professionalism is second to none. Sue explained everything in simple terms and was there to answer any and all questions. Would highly recommend Sue and Ian Reid Vendor Advocates

Many thanks Sue! We could not of asked for a better result.


Andrea – Ormond

"Excellent service- Ben and Claire went above and beyond to assist us with private inspections, property reports and general advice- They found us the property we wanted with no compromises !"

Dean – Elwood

"We are not ones to normally write reviews. But we feel sometimes there are exceptions to our rules! And Cameron Parker from Ian Reid Advocates is definitely one of these exceptions. After being left dissatisfied, stressed, frustrated and upset in the past when it came to selling our house, we were naturally extremely cautious and skeptical to proceed again. Many hours doing repeated extensive research on the way to go this time round, lead us to Ian Reid Advocates. This is where Cameron Parker comes into the picture as our appointed advocate. From the minute he contacted us, we knew we had done the right thing. Cameron listened and he listened. Nothing we said felt unimportant, trivial or routine to him. He explained how he could take the reins on our behalf, consult us and guide us through the entire process from start to finish. And he did. He suggested avenues we hadn’t thought of, explained the benefits of his suggestions and continually impressed us with his knowledge, invaluable advice and expertise. If you are ever considering selling your home, a vendors advocate with the capabilities, experience, professionalism and genuine ability to care for their clients as Cameron Parker was to us is worth its weight in gold."

Paul & Di – Hillside

"This was an excellent result by Cameron Parker of the Ian Reid team. He put out a figure that we could get for the sale of our home and he smashed it. He was personable and available all throughout the campaign and kept us in the loop with all the inspection figures and how we were tracking against the market. We couldn't have expected a better campaign and outcome. Well done Cameron."

Brett – Gowanbrae

"We have used Ian Reid Buyer Advocates three times in the past 24 months to secure houses for our three children and their Partners. Ben and the team at Ian Reid have provided an excellent service. They scoped out the individual acquisitions in an interactive and inclusive manner and adapted as the kids knowledge of the market improved based on Ben’s guidance. The stress and uncertainty of purchasing three properties in these extraordinary times was mitigated by the breadth of knowledge of quality product and the ever changing market. The strategies implemented pre auction and during the auctions gave us comfort that we purchased great properties at the right market price. A truly positive experience by all of our family. I could not recommend Ben and the team at Ian Reid Buyer Advocates more highly."

Noel – St Helena

"Many thanks to Ben and Tony for their assistance with purchasing an investment property. Ben was very informative from our first strategy meeting and throughout the whole buying process. He spent a lot of time understanding my goals and expectations and even suggested areas that I had not previously considered. He was very patient with my questions and took time going through pros and cons with each inspection we went to. I would receive calls throughout the day regarding certain properties that would be worth checking out. Tony came in to help me bid at the auction and he was very professional. He helped me achieve my purchase with ease and made sure the contract was okay before I signed. Would definitely come to you guys again in the future!! Thankyou."

William – Mornington

"Kept us informed and helped with making decisions regarding an estate agent and price range. Thanks again Ian."

Cheryl – Surrey Hills

"Vendor advocacy was the answer to simplifying the sale of our house. Cameron from Ian Reid was professional and efficient and ensured we focused on the things that mattered, he took care of everything else."

Tim – Preston

"Using Cameron Parker from Ian Reid Vendor Advocates was the best decision we made for selling our apartment in Port Melbourne. He was professional, offered great advice from choosing an agent to staging the apartment and extremely helpful in every step of the way. Thanks Cameron."

Narelle – Port Melbourne

"Utilising the services of Ian Reid Vendor Advocates was the first and best decision we made when deciding to sell. Michael Collins provided experienced and invaluable advice and guidance throughout the process. While working full-time this provided us a welcome, low stress 'project manager' to guide our decision making - made the whole process proceed without a hitch. Very experienced and provided sound advice and strategy right through the auction and beyond. Will recommend to all our friends and family."

Shauna – Thornbury

"Astute, personable, and knowledgeable, Cameron Parker at Ian Reid Buyer and Vendor Advocates was the best decision we made when selling our house. He countered our emotional perspective with logical and sound guidance throughout, ensuring we achieved an excellent result and then some."

Julie – Preston

"Cameron Parker worked tirelessly towards the successful sale of our property. Throughout the whole campaign he was very professional, easy to deal with and explained the process at every step of the way. He certainly took away all the angst of selling our family home after 41 years. He helped us select the best agent for the job and negotiated a good commission rate on our behalf. He was always available to take our calls and answer our questions. We highly recommend his services and will engage him again in future real estate negotiations. Thanks Cameron for a job well done"

Liliana – Heidelberg Heights

"We are very happy to recommend Nicole Rowe who works as a Vendor Advocate for Ian Reid & Associates. She made our recent property sale a positive experience by taking care of all the organizational details. Her suggestions regarding such things as styling and prices were very helpful and she chose the best agent in Mulgrave to promote our house. We were impressed by her enthusiasm and professionalism during a stressful time in our lives. Thank you nicole for liaising well with Raymond Indrawan from WIN Real Estate to help to achieve an outstanding auction result."

Carol & Tommy – Mulgrave

"Michael was wonderful in helping us sell our family home after building and living here for 30 years. He gave expert advice and guidance throughout the process. Highly recommended."

Normandy – Watsonia North

"Cameron was able to share his experience to ensure a quick sale of our home at Ballan. In addition he liaised with another agent to get a sale of an apartment at Cairns. We are very impressed with the speed of service, good advice, and willingness to assist through the process."

David – Ballan

"Cameron Parker of IRVA was a pleasure to deal with from start to finish with the sale of my property. He understood my concerns, provided his thoughts very openly, agreed a strategy, then executed it brilliantly. Cameron achieved an outstanding result for me, and removed all of the angst. I could not recommend Cameron more highly based on the result achieved and how he went about it."

Malcolm – Brunswick East

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